Purpose of Website is to END search: Video in Landing Pages

Think about it: The purpose of your web site is to STOP SEARCH. To tell the visitor that you are the best solution to his pain … and there is no easier and better way to do it than with video.

The typical retail site conversion is 2.6%. Yet if you double your conversion, you double your sales. It is the most profound way to leverage your online business.

RESEARCH FINDINGS: People are 3 times more likely to request further information in video format than in print format; they’d rather watch than read. And when they receive it, 92% will watch it and will not throw the video out. 5 out of 6 people actually prefer receiving information in video format compared to print. That’s what made television so popular.

67% of the 1.08 billion internet users don’t sprachen English but are 4 times more likely to purchase when the presentation is in their native tongue. It is the fastest growing segment of internet users, expected to make the bulk of 2 billion by 2010.

We shoot the video in a way that allows changing the voice-over track easily to French, German, Spanish, Swedish … whatever language you need — inexpensively. You can create an extremely cost-effective and personal selling environment regardless whether you sell to Korea, Russia, Italy or the Netherlands.

To learn more creative uses for video in your sales,
drop everything and call John 1-800-535-4999 to get
the ball rolling. Idea is like a pin, don’t sit on it.

————-

Incorporating media, specially video, in your landing page can affect your conversion rates in both ways. It can either increase or decrease the number of visitors on your website who are willing to convert. If you think that including a video on your landing page is appropriate as a marketing strategy then try it out.

When adding video to your landing page, keep in mind your target audience. Know what questions or concerns they are asking themselves when they arrive at your website. Think of how to solve these issues that your visitors have and address it in the video. Introduce the product or service you are providing them. State the benefits and how your product or service can make their lives easier when they make purchase or sign-up for your mailing mailing list.

What appeals to visitors on your landing page when you have a video is that they can relate a face to the product or service being offered. It makes the interface between the marketer and consumer more comfortable. It’s like having a salesman to assist you as you shop around. But not everyone is fond of having a salesman tagging along. This is the issue that you need to test out when using a video in your landing page. Look at the conversion rates when the video is up and when it is not. People react differently when any media is added in a landing page.

Here’s a few tips to help in adding video to your landing page:

1. Keep it under 10 minutes

Playing time and loading time of the video is a large factor that visitors consider when arriving at your landing page. When they notice that it takes a long time for the video to load, they could easily opt to get out of your website. A very long video can take much of your visitors’ time and not many are willing to spend a lot of time to listen or watch a video if urgency is on their mind.

2. Make it personal

Make your presentation easy to understand and easy to connect with in an emotional level. Appeal to what your visitors are feeling at that moment. Lessen their anxiety by presenting your website’s authenticity. Tell them that personal information is handled with utmost security and transactions are safe and confidential.

3. Keep it real

Avoid fancy editing and text layovers. Make it like you are talking with a friend who needs your help. Be sincere in the presentation and be honest. When you say something in the video be sure to commit to it. Failure to deliver whatever you are promising will cost your visitors’ trust in you.

Bruce Tucker has been in the field of internet marketing,SEO and landing pages for a long time with a web site about landing pages and with a blog that is all about landing pages that you would find interesting. Article Source: http://EzineArticles.com/?expert=Bruce_Tucker

Use Video Testimonials to Convert Visitors Into Customers

If you’re marketing your business online then a video testimonial could be what turns traffic to your website into the customers you want. Driving traffic to your website has never been an easy feat. If you’re in the business market, turning traffic into potential customers can be a long and frustrating journey.

If you’ve ever kept count of the amount of visitors to your website then you’ve probably wondered why you are getting so few results. Don’t be disheartened, though. A large proportion of these visitors are robots and spy bots, a fact worth knowing. With the World Wide Web ever blossoming, it gets harder to stand out from the crowd.

In this fast paced society we want information quick and what could be quicker than a search engine which produces tens of thousands of websites in a fraction of a second? So the entire world has access to your website. What are you going to do to turn a potential customer into a customer? With its personal touch, a video testimonial could do just that.

It makes sense then, surely, that in order to drive customers to your company you should start with the customers themselves. A video testimonial is a customer giving their opinion of your service on video. It’s a lot more personal than a short paragraph of text tagged onto the bottom of your website as if it were written by a monkey.

Whilst any testimonial is better than no testimonial, for what it’s worth, the person behind the message may as well not exist. How much easier is it to relate to someone when you are face to face? A video testimonial brings you one step closer to that.

To make a video testimonial you can consult a professional, see my resource box below, or, if you prefer, you can do it yourself. If you are choosing the latter, there are a few things you should take on board before partaking. Firstly, you need the right equipment. Quality is everything when it comes to advertising so you may want to invest in a decent video camera or perhaps hire one.

Nobody will be impressed with grainy footage and a muffled voice. Remember that appearances count so make sure that the setting of the filming is clean, tidy and professional looking – this is very important. Now that you are set up, you need to contact your customers and find out who is willing to participate. Have them prepare a speech for you so that they are not clamouring for words whilst on film. Explain the purpose of the video to them, stress the key things that you want to come from the testimonial.

To make a good testimonial, the message should be sincere, clear and concise. If a customer says that your company is the best, ask them why your company is the best and ask them to explain that on film. Now that you have the equipment and your customers, you can begin the testimony itself. Keep it short – a good testimony should be short and sweet, no more than a couple of minutes long.

Do a few takes, that way you can find the perfect one later. If you have many customers wishing to give testimonials, it may be worth considering each customer saying a few words and making a montage of the footage. There are guidelines to doing this all across the web. Once you have finished filming, you can then begin uploading the videos to your website.

You can use a free service such as YouTube or alternatively you can host it yourself. Whilst a video testimonial isn’t the be all and end all of successful internet marketing, a clear and sincere message from a happy customer is a good place to start.

Paul Palmer is from the UK, he is a Social networker and online business marketer, specializing in SEO and internet web site marketing, see my blog as detailed below. If you would like to find out more please visit my blog including the post on video testimonials. Please leave me a comment if you like the article here or the information available at my blog http://www.gimesum.com/blog

Finding the Magical Viral Video Angle

I think most businesses wish they could find the “sweet spot” that would make consumers send their online video ad all across the web – to their friends and family, right? If anyone could figure out what it is that compels this behavior they would be a gazillionnaire! The same holds true for, “what does it take to create a winning film?” In fact, it holds true for any business idea – what will hook everyone?

This article will discuss the ingredients that encapsulate the formula for creating just such a product or service. Let’s begin with looking at successful companies, asking yourself why as a consumer they are perceived as a “must have.”

First, it’s been said many times: “Timing is everything.” And this is the main key element of what makes something successful. Only now that everyone has a mobile phone does a new hot application get the uptake. Ten years ago, a new application for a cell phone would not have flown. So, first and foremost, the product or service must be founded at the right time.

Next is the right place. No, I don’t mean American versus Asia. I mean in an industry that has support. An example is a security application that protects information. If you only apply this solution for remote access to your set top box so you can pick your programs it’s a pretty thin opportunity. Protecting the privacy of personal data is very phat, so the right place to position a piece of security software would best be placed in that arena.

Thirdly is the quality of the product – or perceived quality of the product. Compare a Mac with a PC. The perceived value of the Mac is much higher and may be because of its “packaging,” always outstanding and as a result the pricing is significantly higher – and people pay it. So, if you want to take market share and hold it, you need a quality product. Same goes for film / video production. While a home video can be of low quality and get viral, a video advertisement hoping for that journey won’t make it unless it’s done well – to the point that the viewer is trying to figure out if it’s an ad or a “well-done” home video.

Fourth and finally, the sharing experience is stimulated by the audience’s interest in the topic, product, service or communication, etc. It has to be either funny, timely information, or helpful. What do I tell people about? What do you tell people about? We share with each other the things that we have learned or experienced that was new, exciting, funny, or in some way helped our lives.

So, when considering the development of something “viral” that will be shared, make sure it’s being placed in the right place at the right time, in a quality way that is a new and exciting way to help someone or something or make them laugh. If you can do all of these at the same time, then, it has a good chance of “getting viral!”

——

I develop business concepts surrounding video/film production both for myself and others. My latest creation is with the Funtastic Travel Show, directed by me. I also deployed the website and integrated the social networking tools. I can be reached at info@funtastictravelshow.com

How to Use YouTube to Promote Your Business?

Ever since social networks started storming the internet video broadcasts online soared also.  Many users that run blogs and even sites have started to broadcast videos on their sites to give the reader a break and allow visitors to sit back and watch videos rather than read information.  Majority of bloggers use Youtube for the broadcasting of videos to place on their site or blog.

It is a video sharing network where users can share and upload videos of many categories and subjects.  They  has been around since February 2005 when the tidal wave of blogging was starting to become a household name.  A year later YouTube was acquired by Google, Inc. and is one of the top video sharing networks on the internet.  There are many reasons why people use video networks, many use this network for marketing and promoting products while others use it for the fun.  YouTube is totally FREE to join and is simple to setup.

It is categorized by channels to make it easier for users to find videos or to upload videos in a particular channel.  Many individuals that use them for marketing usually categorize their videos under “Guru”, a video depicting what they do for a living.  This is how many internet marketers separate their videos from the other millions of videos on the website.  The site is the third most visited website on the internet it can be a place where a person can market many products via YouTube for more exposure.

Since the service gives users step by step instructions on how to upload a video the marketing should not be the hard part.  When working with video websites to market your products/services it is simple and not only can you post your video on You Tube but you can post on a blog or site and even some of the top social networks on the internet.  Many social networks have links for video sharing through YouTube and can also help in marketing or promoting a product/service.

All there is needed is a camera with microphone and a computer to upload your video to the database.  After that, you have the choice to upload it to your page or a social network through YouTube.  There have been many successful stories on how many entrepreneurs used YT to promote their business.  Not only can this service be used to share videos to one another, but also to broadcast your products/services to the entire world for marketing purposes.

Nicole Thomas is a marketer and offers free advice to former basketball players who are looking to start a basketball business or becoming a professional basketball coach. Read more about the topic at http://www.afterbasketball.com

The 24-Hour Salesman: Sell worldwide, across borders, across timezones

The 24 Hour Salesman will … harvest leads 24 hours a day 365 days a year … and immediately respond to prospects who are looking for your products, pre-qualify your leads,deflate common objections on the spot, differentiate your products, tell the company story to millions, expedite your sales cycle, open up new markets across North America or the world, speak any language of the internet, sell every single day of the year without as much as a coffee break — a Salesman that knows no office politics; instead, helps andsupports everyone on your marketing team…

A local manufacturer increased sales 1000% in 6 months. Instead of the small local market, they now sell to 300 million people across North America. They now sell more in a single day than they sold in a week before. A little bit of magic and a whole lot of mathematics. The staggering size of the internet market can change your business in a few months. Not only is it possible, it’s being done every day.

Five ways to Increase Sales:

1. Increase the number of customers—consider ‘Webworking’ Go from local to regional to continental to global. One small manufacturer sold to consumers in a local market of about 4 million people mainly through newspaper ads, trade shows, and referrals. Then we created a 24-hour Salesman and placed them in top positions on Google, Yahoo and MSN in both organic and PPC rankings.

2. Increase the average ticket of your sale Tips: Build more value and raise your prices. Cross-sell, upsell, and develop a range of back-ends. Create irresistible product bundles. Offer related items at check-out stage. Use “Customers also bought …” on product pages. All are proven methods to increase your average ticket.

3. Increase the frequency of buying Frequent buyer benefits. Purchase points. We’ve had tremendous success with intelligent communication, by never underestimating the intelligence of 07/18/2006 10:21 AMSales Video Production the buyer, by skipping the usual transparent ad-talk that irritates and gets filtered out. Instead, we focus on providing information, educating, and teaching customers in a fun way.

4. Power Growth through Acquisitions (franchising, multi-units) The most potent way to grow fast — the billionaire strategy — is through acquisitions, franchising, replicated storefronts or web sites. There is no faster way to grow than through acquisition of smaller (or larger) companies — just read the billionaire profiles on Forbes. It’s the size of the game you play that makes a huge difference.

5. Growth through affiliate sales. Create a network of resellers that get a commission on each sale they make. Ideally, you only make a payment to them when they make a sale.

Increase Your Conversions with Video on Your Site … if 2% conversion goes to 6%, you TRIPLE your sales!

The average retail sales conversion is 2.6%.
if —using video— you can get your conversion up from 2% to 6%
you TRIPLE your sales. That’s why when the visitor
comes to your site, you’d want to do EVERYTHING to
make him stick around and buy from you.

What’s Hot in Internet and Use of Video

Here’s some of the hottest uses for video and multimedia in audio-visual communication.

Online affiliate products: Affiliate marketing is very, very hot these days. And here’s why: selling other people’s products you don’t need a web site, no inventory, no shipping, no search engine optimization … you can simply direct link from Yahoo and MSN (and Google if they like the landing page) with a few pennies and reap rewards like you never dreamed.

Reportedly there were guys who were making a million dollars a week on Facebook with CPA offers plugged into their Facebook applications. Now, that’s a bit more sophisticated and not for everybody, but there are guys who are making $20,000-$50,000 a month with ClickBank, Amazon, and other affiliate products. Nothing wrong with that…

Make Once Sell Thousands (M.O.S.T.) products where you turn your expertise to cash. Last year, Fatloss4idiots sold $21 million through ClickBank affiliates, and there are literally 1000′s of open niches where you can create a video + booklet product and sell to the 1.6 billion people out there. What can you turn into a DVD + booklet information product?

IMPORTANT: Once you have a physical product, you can sell it on eBay, too. eBay no longer allows downloadable info products. But no worries, a physical product you can sell a higher price than a bunch of PDFs and there are a lot of poeple who really want something they can hold in their hands and put into their DVD player or computer.

Better Converting Website videos: The long-sales-letter model of website is no longer the best way to reach your target audience. A much better tactic is a video with simple opt-in box on white background; known to convert 50%-60%. They are infinitely more effective than a 24-page long letter model of selling.

(flowchart) How The 24 Hour Salesman Concept Works as a Lead Generator

Using videos to sell 24 hours a day can increase your leads
qualify your prospects and with translated voice over, sell your
products even in the remotest parts of the world.

You leverage your selling strengths by multiplying your sales force. These virtual salesmen go on autopilot, gathering leads, deflating objections, positioning, and branding— a cost-effective tactic for customer acquisition from a pool of warm prospects that are already RESONATING with and already thinking of your products.

You’re increasing your LEVERAGE: You generate far more income than it costs to get it done. For every $1 a small manufacturer spent on us, he got back $81 in sales.

You can implement a communication strategy with incredibly tight focus and trackable chain of events. And the whole process is ultimately scalable to whatever scope (local, NA, global) that makes sense in your business.

Moreover, you’re effectively outsourcing the most disliked, the most failure-prone activites in selling: lead generation. You are leveraging everyone’s time to spend it on more important things.

Magazines with videos

What’s really cool is using online magazines with
embedded videos — they can be advertising, editorial,
or simply a way to enhance the page content.
Very, very cool.

1. The magazine is created as usual in a page layout program. All fonts, graphics, ads are placed in and a space-holder is used for the movie size, e.g., 320×240 movie.

2. Magazine is uploaded to a special server, and movies are linked to the spots where the space holder was used.

3. As the reader progresses in the magazine, the movies are loaded to his computer in the background and ready to view when he gets to the appropriate page.

To learn more creative uses for video in your sales,
drop everything and call John 1-800-535-4999 to get
the ball rolling. Idea is like a pin, don’t sit on it.

Online Workshops

Online training is growing rapidly. Now you can run short or long courses to 2 billion internet users around the world. Very lucrative in areas where people are looking for re-training due to corporate downsizing and layoffs. Huge potential, we can help you.

This is growing leaps and bounds: There is a full Global Village of internet users who could benefit from your knowledge and experience. Ontario Video Production can take your existing ideas, manuals, SOPs, Powerpoint slides and other written materials and convert them to instructional videos on DVDs or online. And people love the easy video format — that’s what made television so popular.

To learn more creative uses for video in your sales,
drop everything and call John 1-800-535-4999 to get
the ball rolling. Idea is like a pin, don’t sit on it.

How to Use Videos in Your Sales

In telephone sales, you can sell Atlanta, Chicago, Dallas within hours without airport security checks. You can direct the client to watch the introductory video, then go to Problem Questions and Implication Questions on the phone. You’ve already dissolved a number of objections, and you can close faster.

Save on travel expenses. Why send a 200-pound body across the land when all that is needed is his 3-pound brain. The sole purpose of this sales tool is to close the sale, or to bring the prospect as near the decision as possible — without being there. No travel, no hotels, no wasted time on the road. Use videos as remote selling tools—globally 24/7.

Even a newbie salesman can make many, many more calls with increased confidence when he is backed up by powerful multimedia sales tools. Lay the ground work for the newbie, arm him with good multimedia stuff, and rehearse him on the probing questions.

Forget cold calling. Instead pre-qualify your strong leads remotely with precision, capture their information, and start building your relationship with your own hot mailing list. It’s time-tested and proven over and over again in various industries.

To learn more creative uses for video in your sales,
drop everything and call John 1-800-535-4999 to get
the ball rolling. Idea is like a pin, don’t sit on it.

Ending Telephone Tag with Probing Video

Create a video that highlights your solution to the target company’s problem and leave a message on their voice mail to watch the video. Use a domain that’s easy to remember.
It could be your telephone number with his name as subdomain…
like this — http://TerrySmith.18005354999.com — you can use the same domain for unlimited number of people simply by changing the subdomain. It’s a personalization he will like plus it capitalizes on the best 800#, URL, branding ever: 1-800-FLOWERS.com.

Video Format is Wanted by Buyers

People are 3 times more likely to request further information in video format than in print format; they’d rather watch than read. And when they receive it, 92% will watch it and will not throw the video out. 5 out of 6 people actually prefer receiving information in video format compared to print. That’s what made television so popular.

Videos As Remote Selling Tools

Video As Remote Selling Tools.

Use videos as remote selling tools—globally 24/7/365. Using video with telephone sales, you can sell Atlanta, Chicago, Dallas within hours without airport security checks.

You can direct the client to watch the introductory video, then go to Problem Questions and Implication Questions on the phone. You’ve already dissolved a number of objections, and you can close faster. Save on travel. Why travel when you can use technology to get up-front and personal.

Create a series of videos, chats, emails that bring the prospect as near the decision as possible — without being there. No travel, no hotels, no wasted time on the road. Use the 20/80 Pareto rule and eliminate the prospects who are still hunting for the dodo bird. Work with progressive, up-to-date technology people (chances are they’re your best 20% anyway).

Support newbies. Every year, one third of the sales force is new sales people. But even a newbie can get way more effective with the proper support tools. Give them some good tools and then work on the finer points of selling. Maybe they too learn to love selling.

Online Seminars for Worldwide Education

“Online Seminars”

China is the biggest English-speaking country in the world. There are 1.1 billion English speaking people out there. Two-thirds of internet users don’t speak English, yet are four times more likely to buy if presentation is in their native tongue. Two plus two could be millions.

Online seminars for worldwide teaching: Think about this: There are some 1.1 billion English-speaking people in the world. And, get this, there are more English-speaking people in China than any other country in the world. And they need to learn everything about the “good and excellent” western capitalistic society where folks have 2.2 children, 1.8 cars, and earn an average of $46,000 per household. In China, that’s big money.

Online seminars and workshops will be big business — and ripe for the taking. Google, Yahoo, MSN with pay-per-click advertising can have you selling your DVD package all over the world in a matter of minutes with Google and in a matter of days with Yahoo and MSN.

Make Once Sell Thousands (M.O.S.T.) products where you turn your expertise to cash. Last year, Fatloss4idiots sold $21 million through ClickBank affiliates, and there are literally 1000′s of open niches where you can create a video + booklet product and sell to the 1.6 billion people out there.

IMPORTANT: Once you have a physical product, you can sell it on eBay, too. eBay no longer allows downloadable info products. But no worries, a physical product you can sell a higher price than a bunch of PDFs and there are a lot of poeple who really want something they can hold in their hands and put into their DVD player or computer. To learn more creative uses for video in your sales, drop everything and call John 1-800-535-4999 to get the ball rolling. Idea is like a pin, don’t sit on it.

Speaker Circuit Video Introductions

We film your presentations, then create DVD and internet movie with page holder you can use to introduce your corporate and paid-speaker projects.

Speaker Introduction Movies: Corporate Speakers who need entry into the corporate circuit need a DVD demonstrating their presentations. We film your presentation, create a demo DVD and internet movie, plus can edit a version that you can sell as a DVD.

We produce the internet movie in various sizes and also help you distribute it to the 50+ video servers and web sites… To learn more creative uses for video in your sales, drop everything and call John 1-800-535-4999 to get the ball rolling. Idea is like a pin, don’t sit on it.

The $97 Power-product: DVD+booklet

You could take any book, create a DVD and short booklet out of it. Selling this $97 product could earn fabulous amounts of money … $300,000 … $700,000 … quite easily, plus there are two more steps to this four-product formula.

Selling books is tough. 95% of the books out there sell fewer than 100 copies. Can’t get rich selling books as many authors have discovered.

Convert that book into a $97 Power Product — a DVD with a booklet that fits into the case.

What could you package into a DVD and Booklet? Here’s your motivation to think about it … FatLoss4Idiots made $21 million as a ClickBank product. Again, what knowledge, wisdom, know-how could you put into a DVD and booklet format …?

We help you produce and market it. 1-800-535-4999 Online affiliate products: Affiliate marketing is very, very hot these days. And here’s why: selling other people’s products you don’t need a web site, no inventory, no shipping, no search engine optimization … you can simply direct link from Yahoo and MSN (and Google if they like the landing page) with a few pennies and reap rewards like you never dreamed.

Make Once Sell Thousands (M.O.S.T.) products where you turn your expertise to cash. Last year, Fatloss4idiots sold $21 million through ClickBank affiliates, and there are literally 1000′s of open niches where you can create a video + booklet product and sell to the 1.6 billion people out there.

IMPORTANT: Once you have a physical product, you can sell it on eBay, too. eBay no longer allows downloadable info products. But no worries, a physical product you can sell a higher price than a bunch of PDFs and there are a lot of poeple who really want something they can hold in their hands and put into their DVD player or computer. To learn more creative uses for video in your sales, drop everything and call John 1-800-535-4999 to get the ball rolling. Idea is like a pin, don’t sit on it.

Video Press Releases

For quick product announcements, you can’t beat simple video press releases. Cheap, powerful way to spread your message.

Video Press Releases: These are short video announcements that can go on local television news, and all over the internet, YouTube and 50+ other video sites.

IMPORTANT: Once you have a physical product, you can sell it on eBay, too. eBay no longer allows downloadable info products. But no worries, a physical product you can sell a higher price than a bunch of PDFs and there are a lot of poeple who really want something they can hold in their hands and put into their DVD player or computer.

Online Catalogs Now Created with Show-n-Tell Video

Online catalogues with embedded product videos can increase your conversions.

Some products are simply easier to market with show and tell video that shows the product in use. It’s a no brainer.” — online catalogs — no distribution cost — online catalogs — no printing and bindery cost — online catalogs — add video to show product in use — online catalogs — add audio narration and product sounds.

Here are some generic principles of catalogue design. Before you start using a catalog for your business or even just adding them to display your product line, there are a couple of things to consider when preparing for this adoption. The adoption of print catalogs can be hindering and seem overwhelming without a clear and concise plan.

However, this article presents a process outlined to ensure a smooth design. Must Have Some Sense of Style A strong purpose and style that has already been prearranged and sought through ensures easier implementations of detailed decisions. In addition, this step involves deciding the size, whether or not to include a table of contents or index, and quantity.

When choosing the right style, the audience must be acknowledged so that each design element can be catered to their interests. Second, the print catalog must be clear with your branding and image. Consumers should be able to distinguish your offering and your business just by looking at your magazine. Hire Some Designers If you are less experienced, utilize professional designers who are skilled in catalog design.

Provide detailed notes on your style so that the hired designers can create the desired look of your print catalog. Communicate with the design team ahead of time to increase your chances of hitting the deadline on time. This print catalog designing process could take several months from designing to printing to mailing.

Information Overload Organize your product offering into similar categories adding titles of items, pricing, numbers, and short descriptions for the design team to create a clear layout. Adding descriptive text is also an option if your products require more detail. Prop Image Provide quality images of the products. Do not try to cut cost by grouping products in photos. It’s proven that individual photographs sell items better. Keep in mind some items are more appealing if shot in scenery or/and with models. At times, try to consider using no background with a soft shadow inventory images.

Catalog Printing Find a reliable online catalog printing company that can offer high quality for a bargain. Before ordering, be sure they can print out your certain style of catalog. Take advantage of their customer support and ask about their catalog printing process to have a better understanding of their offering. The main point here is in order to improve the catalog production process, you have to simply sit and focus writing out a strategic plan. Preparation will help you improve communication with everyone involved, which in the end will help you meet your deadline.

This article is written by Semie Lee and brought to you by PrintingCenterUSA.com, a Professional Printing Company. They specialize in brochure printing, calendar printing, catalog printing, and much more. Visit them online at printingcenterusa.com for more information about their online printing service and custom printing solutions. Article Source: http://EzineArticles.com/?expert=Semie_Lee To learn more creative uses for video in your sales, drop everything and call John 1-800-535-4999 to get the ball rolling. Idea is like a pin, don’t sit on it.

Using Video and Twitter to Build a List of 55,000 Emails in 2 weeks

Brad Callen talks about using Video + Twitter to power-build a huge mailing list in 2 weeks:

A few months ago, we released a new tool called PPC Web Spy. Before we released the tool publicly (i.e. before I told a single sole the actual web address for the website) I posted a very simple demo video showing what the tool does, onto my Twitter profile page, so that those following me could see just what I’d been working on the past few months. In the video, I ONLY showed what the tool did and showed how excited I was about it. It was basically just a video that I wanted to show my friends before I released it publicly. I didn’t mention the URL of the website and even mentioned that it wasn’t really ready to sell yet. So, there was no direct way of knowing how to get the tool.

At the time, I had roughly 1,500 followers on Twitter. A decent amount, but not an extremely high amount… Ok, now, guess what happened after I posted 1 small “tweet” with the link to this demo video?

1. Some of my 1,500 followers watched the video

2. Some of those people “retweeted” the message (i.e. reposted the link to the video onto their own Twitter pages) allowing their followers to see the video.

3. People started going to Google and looking up the name of the tool in order to find the website. They would go to Google and type in “PPC Web Spy” and up would pop the website, where users could actual purchase the tool. We were putting minor tweaks into the product, but it was pretty much ready and was available to buy.

4. This cycle continued and grew and grew and within 2 weeks, I built an optin email list of over 55,000 people! Yes, that’s right, 55,000 people signed up and downloaded a free copy of PPC Web Spy!

These are 55,000 people that I can now build long term relationships with for many years to come. … and this was 100% done by 1 single twitter post! I hope this all makes sense, because I know of no other single, free medium where you could make 1, (140 character) post and turn that into a 55,000 people email list in 2 weeks! Do you?

Sign up for Twitter — faster and simpler than Facebook or Linkedin, you can search topics Google-like using this page it also works as a rudimentary commercial intelligence tool when you search for topics related to your business. Have any tweet emailed to you that mentions a particular word. You have your finger on the pulse of the masses using this site: http://tweetbeep.com/

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